A Top-Tier Resource for SMS Marketing
Check out what our team of marketing experts have to say on everything from SMS strategies to small business tips.
Debt Collection and SMS (Text Messaging) Regulation F explained
SMS and Debt Collection In our fast-paced world, communication methods have evolved significantly, impacting various industries, including debt collection. One prominent form of communication utilized by debt collectors is SMS or text messaging. However, to ensure...
The Future of Debt Collection: How AI and SMS are Driving Innovation
AI, SMS, and Debt Collecton In an era dominated by technological advancements, it comes as no surprise that artificial intelligence (AI) is revolutionizing various industries, including debt collection. Traditional debt collection methods have often been associated...
Sales Text Messages for Every Part of the Funnel
Sales Text Messaging With the rise of mobile devices and the constant connectivity they provide, text messaging has become an integral part of our daily lives. As consumers, we are accustomed to receiving and responding to text messages, making it a natural...
SMS Late Payment Strategies for Debt Collection
Introduction At CloudContactAI, we understand the importance of using effective communication strategies to reach customers. One of the most critical areas where communication is pivotal is in late payment debt collection. An effective late payments collections...
Emails Going to Spam? DMARC Explained
Why are my emails going to spam? Let's take a look at what spam emails are before we dive into the various factors that go into an email being marked as spam. Spam is unsolicited and unwanted emails sent to a large number of recipients. It is a type of electronic...
The Security Benefits of SMS Authentication in Banking
Introduction In today's digital world, creating as many layers of protection as possible is crucial. SMS authentication is a commonly used and effective way to add an additional layer of protection. Two factor SMS authentication is becoming more common amongst social...
SMS Strategies for Non-Profit Organizations
Introduction In order to keep your nonprofit funded and maintain a presence in your supporters minds, effectively using marketing strategies is essential. This guide will go over ways to use SMS marketing strategies to keep your nonprofit functioning so you can...
Bulk SMS Marketing: A Cost-Effective Way to Reach Your Audience
Bulk SMS Marketing Bulk SMS marketing offers a variety of benefits that can help businesses grow their customer base and increase revenue. One of the most significant advantages is its cost-effectiveness. Compared to traditional marketing methods, such as print or...
SMS Marketing Strategies for E-Commerce Businesses
SMS for Ecommerce SMS marketing is one of the most popular strategies used by e-commerce businesses to reach out to their customers. With bulk SMS, businesses can send text messages to a large number of customers simultaneously, allowing them to promote new products,...
DKIM Explained – Stop Your Emails from Going to Spam!
Why are My Emails being Marked as Spam? Before diving into DKIM, we need to take a quick look at spam and what it is. Email is a vital communication tool for individuals and businesses, but unfortunately, it is also a breeding ground for spam. Spam emails are...
Understanding SPF: A Guide to Email Authentication
What is SPF? As email continues to be one of the most commonly used pathways of communication for businesses, it's important to understand the components of an effective email. One of the fundamental components of a trustworthy and secure email is the use of Sender...
8 Ways SMS Marketing Can Boost Revenue
Introduction An increase in revenue is one of the most common goals of any marketing efforts. With SMS marketing, achieving a higher revenue has never been easier. With the ability to reach your customers in seconds, text messages are an effective and easy to use...
What is Spam and What Makes an Email Get Flagged as Spam?
What is Spam? Before answering the question, "Why are my emails going to spam?", we need to define what spam is. Spam refers to unwanted or unsolicited messages that are sent to a large number of recipients. These messages are typically commercial in nature and are...
SMS for Abandoned Cart Recovery in E-commerce
Why are Customers Abandoning Carts? E-commerce has revolutionized the way we shop. With just a few clicks, we can buy anything from anywhere in the world. However, despite the convenience that e-commerce provides, there is still a major challenge that businesses face:...
Properly Timing Your Email Marketing Campaign
Email Marketing Introduction Email marketing is a popular and effective marketing tool to use to engage with your audience as well as to increase revenue. However, in order to be effective you will need to properly time your email campaigns. In this post we...
Top SMS (Text Message) Marketing Tips and Strategies to Boost ROI
What is SMS Marketing? As a business owner it’s critical to always be looking for new and effective ways to reach your audience. While email marketing and social media can be effective, there’s another tool you might be overlooking: text message marketing. SMS, also...
How to Create a Hybrid Marketing Plan
Marketing Introduction Marketing is one of the most critical components to a company's success. Creating a strong marketing plan is no easy task, and can seem daunting at first. A strong team of marketers, clear goals, and the right tools to reach your goals are all...
A/B Testing for Better SMS Campaigns
What is A/B Testing? A/B testing is a technique used in marketing and advertising to compare two versions of a webpage, ad, or other digital asset to determine which one performs better. In A/B testing, two variations (A and B) of the same asset are presented to...
How to Choose a Keyword for Your SMS Campaign
What is an SMS Keyword? An SMS keyword is a word or phrase that people can text to a specific number to opt-in to a marketing campaign. The keyword is typically the first point of contact between the customer and the brand, so it's important to choose a keyword...
SMS Data and Analytics: What To Track
Data and Analytics for SMS Marketing As your business grows, your marketing efforts are going to play an enormous role in ensuring that your growth is happening at the rate and in the direction that you want it to. However without tangible and trackable goals,...
SMS vs Email: Which is Right for Your Business?
Higher Open Rates One of the primary advantages of using SMS over email is the higher open rates of SMS. According to one report, the open rate for SMS is 98%, compared to 20% for email. This makes sense if you think about how many emails we get hammered with on a...
How To Report a Spam Text
How to Report Spam Text Messages With the rise in popularity of SMS messaging services, there has also been an increase in the number of unsolicited or suspicious text messages being sent and recieved around the globe. With over 6 Billion text messages sent every...
Automatic Text Replies for Businesses
Automatic Text RepliesAutomated Text Replies are texts which will be sent in response to an inbound text, without a user having to manually respond. Automatic text replies are typically sent after a set condition, or trigger, has been met.There are two seperate types...
SMS vs MMS: How These Messages Are Different
What are SMS & MMS and How Do They Differ?Texting is a part of everyday life for nearly everyone today. In your daily life, you are most likely sending and recieving both SMS and MMS, and may not even know what they are, or how they differ. Sometimes these terms...
Text Messaging (SMS) for Small Businesses
What is SMS Marketing? Text messaging, also known as SMS is often used as a type of digital marketing strategy that involves sending promotional messages, offers, updates, and other information to customers and subscribers by sending a message directly to their...
How to Call In Sick With a Text
When is it Okay to Call or Text In Sick? Everyone get's sick or has to miss work for one reason or another. Sometimes a slight cough or scratchy throat slowly get's worse over the course of a few days. Other times it can hit all at once, and you wake up feeling like...
Business Owner’s Guide to 10DLC Compliance
What is 10DLC? 10DLC stands for 10-digit long code. Mobile carriers such as T-Mobile and AT&T create these channels for the purpose of sending business-to-customer/consumer messages over landline phone numbers. It allows the user to target a specific area code,...
Top 10 SMS Marketing Trends in 2023
Personalized Marketing is Still Effective Customers very much like it when advertising is leveled specifically with them. Out of the surveyed customers, 73% prefer marketing that works around their interests. It gives them a sense of being heard and being valued by...
Starting an SMS Drip Campaign
Drip Campaign Marketing Drip marketing is good for a number of objectives that marketers aim to reach: Easier, friendlier onboarding for customers. Messages are automated and they can scale to any number of clients. Improved customer engagement and increased...
Top SendGrid Alternatives for 2023
What is SendGrid?Twilio's Sendgrid is a cloud-based email service that allows businesses to manage all email communications with ease. Users can send email through either an API (Application Programming Interface) or a web interface. With the API, developers can add...
The Rise of ChatGPT and the Virtual Assistant – Part 1
What ChatGPT is ChatGPT is a large language model trained by OpenAI. Essentially, an artificial intelligence designed to assist users by generating human-like text based on the prompts given. It can answer questions and provide information on a wide range of topics,...
Why Are My Text Messages Not Sending?
There are plenty of mysteries in the universe which we have yet to find explanations for, or answers to. Luckily, when it comes to text messages not being delivered, we have some answers which should help you get back to business, without searching the stars. In this...
Mobile Coupons 101: How to Send Discounts with a Text
I've got a coupon for that Everyone loves a good deal. When it comes to discounts, deals, and bargains; coupons have long been heralded as the standard to promoting and issuing good deals, but why? Retailers and consumer's both benefit from a good promotional...
Virtual SMS Phone Numbers for Businesses
What Are Virtual Phone Numbers?Virtual phone numbers are phone numbers that are not tied to a physical location and are used to route calls to a variety of devices. They are often used by businesses to give their customers a telephone number that is easy to remember...
SlickText vs TextMagic
What is SMS Marketing? SMS Marketing also known as text marketing or text blasting is a form of marketing that utilizes text messages to promote products or services to a targeted audience. This can be done through the use of SMS campaigns aka text blasts which are a...
SMS Marketing for Businesses: Attentive vs Textedly
Attentive vs Textedly This post will take a close look at two premium SMS marketing providers, and analyze their characteristic features to give insight into each services strengths and weaknesses. SMS Marketing also known as text marketing or text blasting is a form...
SMS Marketing for Businesses: SimpleTexting vs EZ Texting
EZ Texting Boasting a wide and deep variety of industries that it holds a presence in, EZ Texting is considered to be a widely used and trusted SMS service with the features to match. New users will get two weeks to explore a considerable portion of the campaign...
Holiday SMS Messages for Businesses
SMS marketing is one of the most efficient and direct forms of promotion since it can be used to reach clients no matter where they are. Numerous businesses brag about extremely high open and response rates (above 95% and 40% to 50% respectively) as well as...
Creating Customer Loyalty During the Holidays
SMS Loyalty Programs Seventy percent of shoppers say they prefer using their mobile devices to participate in loyalty programs, favoring mobile over other marketing channels to gain access to points, incentives, and other perks when making purchases online and...
How SMS Can Help Sports Teams
How Does SMS Help? SMS is fast and reliable compared to emails and can be transmitted to customers and contacts as long as the receiver is within reception range. Additionally, there is flexibility within what can be accomplished with that SMS messaging. Sending...
How Texting Helped Get This Sports Facility Back in The Game
A global pandemic can throw a wrench into any company's plans and that's exactly what happened to Let's Play Soccer (LPS). Let's Play Soccer is an indoor soccer facility management company. LPS manages more than 20 soccer facility's across the United States and each...
Political Campaign Texting Guide
Why use Texting for Your Political Campaign?Whether your political campaign is for a local office, state legislature or even a national campaign; utilizing the latest technology and strategies is essential to your political success. Political campaign organizers...
Zipwhip Shutting Down One Year After Acquisition by Twilio in $850M Deal
On December 1st, 2023, Zipwhip will permanently shut down it's business texting service. A surprising outcome just a year after Twilio acquired the Seattle startup for $850 million. At the time of acquisition, Zipwhip had more than 30,000 organizations that...
Top 5 SMS Integration Tools
CloudContactAI's Services Here at CloudContactAI (CCAI), our primary objective is to reinforce and streamline the company-to-customer communication pipeline. It is incredibly easy to import contact lists, send event-based SMS campaigns, and organize contacts into...
Holiday SMS Marketing Ideas
It's Beginning to Look Alot Like SMS'mas Whether scrolling on social media, checking their bank accounts, or shopping holiday deals; your audience is on their phones for a large part of their day to day lives. With the consistent use of our phones, of course comes...
Avoiding the Spam Folder: Rotating Domain Names
Rotating Your Domain Names Date: October 24, 2022 Author: Jacob Murphy 1. Go to SendGrid Marketing Campaigns 2. Click on Campaigns 3. Click on Test Campaign 4. Click on Campaign Settings 5. Click on Select Sender You can see we were using an...
Email Marketing Trends and Strategies
Email marketing has been around for quite some time. It has seen a considerable amount of changes over the years, but for the most part has remained the same at its core: an effective way for companies to reach out to their audience to promote products, services, and...
Improve your Email Deliverability by Checking your Email Score
Improve your Email Deliverability by Following these Simple Steps when Sending out an Email Campaign Date: October 13, 2022 Author: Jacob Murphy When sending out an email campaign, one of the biggest challenges is ensuring that the email will end up in your...
Current and Developing SMS Marketing Trends
The Potential of Opt-in Messaging People have genuinely opened up to opt-in tactics for SMS marketing. As it currently stands, just over fifty million people globally have opted to receive SMS messaging from companies. This isn’t a trend directly caused by the...
Email Campaigns going to Spam? Send Test Emails!
Sending Test Emails Date: October 6, 2022 Author: Jacob Murphy 1. Go to SendGrid Marketing Campaigns 2. Click on main 3. Click on main 4. Click on 'Build' 5. Name your Campaign 6. Choose a Sender Choosing the right sender can be the difference between your emails...
Stay Engaged with Hotel Guests via Text
Technology and Guest Service As cultivators of an experience, hoteliers are tasked with keeping their guests needs and requests satisfied at all times during their stays. As technology has evolved, so have hotel guests criteria for what they consider to be a quality...
Text Message Templates For Debt Collection
How can a text message help debt collectors? The pursuit of getting customers to pay their bills on time is a difficult one. Attempting to collect a debt from those who have been negligent of their payments for an extended period of time is much more time intensive....
How to Create a Template for an SMS Campaign with Cloud Contact AI
Why Make an SMS Template? When attempting to create a text message campaign, making templates saves you time and energy. By setting up a template on Cloud Contact AI's easy-to-use interface, you set yourself up to have an effortless experience. Text message...
Using SMS Messaging for Recruiting
Why is Text Recruiting Necessary? Communication is important between vetting candidates. If recruiters waste too much time struggling to coordinate with candidates for a good opportunity to talk, it will result in congestion in the hiring process. Worse, this...
Simple and Effective SMS Strategies for Hotels to Improve Guest Satisfaction
How Can Texting Improve Customer Service? For nearly all Americans, life today would be hard to imagine without the use of their smartphone. They are used for searching for answers to previously unanswerable questions, such as “What is the name of that actress in that...
Transactional SMS
What is a Transactional Text Message? As opposed to marketing SMS which is designed to show goods and generate interest in what’s on offer, transactional SMS is used more for directing important information to users. They typically convey more personalized...
Using SMS for a Product Launch
Marketing via SMS Ideally, there are several objectives to remember when trying to conduct a successful SMS campaign for a newly launched product. Along with maintaining current customers, a product launch is a good opportunity to start reeling in new customers from...
Basic SMS Marketing Tactics for the Beginner
Why is SMS So Effective? People in the modern world are attached to our smartphones, period. We check them constantly, use them to listen to podcasts, spend hours scrolling on Facebook, Instagram, TikTok, etc. Some experts even go as far as to call many...
What is Geofencing?
Mobile Geofencing Mobile tracking is not a new concept. On all current devices, it is a function that can be toggled in the settings to allow specific external users access to a variety of tools and apps. This has been a feature for well over a decade and has become...
Opt-in Messaging Strategies
Understanding Opt-in Mass Texting These are strategies designed to acquire a customer’s phone number to be put onto a messaging list for further retention and advertising services more directly tailored to their needs. Especially with regulations in place to ensure...
Smartphone Addiction and Its Impact
Introduction We have access to information regarding essentially any topic one can think of. Interested in knitting? There are thousands of youtube videos covering how to knit. Want to learn how to start an ecommerce business? You’ve got access to articles...
Texting for Dental Offices
Customer Service in a Competitive Industry To understand the current state of dentistry, and why competition is rising for dentists, it’s useful to look at some recent statistics and projections. In the US, the number of dentists per person is increasing. It’s...
Blocking Someone From Texting you on iOS
Blocking a Contact Going through the recent SMS messages, search for the message with the scam, and drill into it. At the top is the sender's icon. Drill into that.After drilling into the profile, there should be a few options for that contact. Go to the 'info'...
IOS 15 and SMS Marketing
What's New? The main changes that iOS 15 has implemented are primarily leveled at marketing, especially for marketers dependent on data from email. Third-party trackers now have a much more difficult time working. With mail protection policies in place, data...
The Definitive Guide to Text Message Abbreviations
Introduction Mobile messaging of all types has quickly become the main way that people communicate today. Text messaging, direct messaging on a social media platform, or using an instant messaging application like Slack for work-related things are all examples of ways...
MPS and Trust Scores for A2P 10DLC in the United States
Analysis of the Throughput The speed at which SMS messages are sent is measured in terms of the number of message segments sent per second (MPS). An SMS that contains more characters and/or uses a character encoding that is different from GSM-7 may utilize higher...
Text Messages for Delivery Services
Introduction People today use Delivery services more than ever before, and it’s no wonder why. We live in a consumer-based economy and convenience is king. You’re able to get pretty much anything you want delivered via Amazon Prime at a competitive price with...
Can you Text 911?
Understanding Text-to-911 To understand Text-to-911, we need to take a look at who actually receives the public’s emergency text messages. Across the United States, there are 911 call centers. At these locations, 911 call takers receive and respond to emergency phone...
Examples of Spam Text Messages in 2023
Introduction The digital age that has brought us countless benefits. An endless amount of information is available at one’s fingertips. Online shopping has faster shipping. Finding a good or service is quick and painless. While all of these perks bring a great benefit...
How to Send Automated Text Messages
What are Automated Text Messages? Automated text messages are messages that you set up one time to be sent repeatedly, across multiple contacts, and at certain times. The goal of automated text messages is to harness the power of text messaging services in an...
Text Messaging Services for Churches
Introduction There are so many ways for SMS campaigns or text messaging services to be of use to churches. Let’s explore some of those options and how Cloud Contact AI can help your church communicate the way it should.CCAI helps connect businesses to consumers:...
Which Text Messaging System Is Right For You?
Why do you Need a Text Messaging System? SMS is arguably the most effective way to communicate with your customers. When customers/consumers receive text messages from businesses, they open them 98% of the time! Think about all the emails we know that consumers have...
Texting and Emailing Under Regulation F; Explained
Introduction Regulation F was created by the Fair Debt Collections Practices Act (FDCPA) whose rules are enforced by the Bureau of Consumer Financial Protection (CFPB.) The rule was issued November 2020 and went into effect November 2021.How are texting and emailing...
Why Your Site Needs a Web Chat Feature
How does a web chat benefit the customer? Getting a customer service issue taken care of is often a daunting task. The customer calls in, patiently listens to an automated system, and then waits on hold until they can speak with a customer service representative...
Announcing a Product Launch Via Text Message
Going to Market You need to make sure that your offering stands out among the many new products that are always being introduced to the market and that it is simple to obtain. For a successful product launch, you need to have a solid Go-to-Market (GTM) plan in place,...
Using SMS to Drive Foot Traffic
Introduction While email campaigns certainly have their place as a marketing strategy, SMS marketing has proven to have far higher open rates. Your messages have a far better chance of being noticed if you run an SMS marketing campaign, which can be a wonderful way...
How to Utilize SMS Marketing as a Personal Trainer
Introduction Whether you're a personal trainer, health coach, or nutritionist, the most important thing you can do to build your business is to motivate your clients. Being that text messaging is the primary way that most people communicate today, it only makes sense...
Is SMS Marketing Right for Your Business?
Introduction Over 292 million people in North America text regularly, which means that a proper SMS marketing campaign has a lot to offer in terms of potential benefits. The following is a list of some of the ways that businesses in various industries use SMS...
How to Retain Your SMS Subscribers
Retention SMS marketing has proven to be one of the most efficient and fastest marketing tools available for businesses today. According to statistics, text messages are opened and read 98% of the time, and SMS marketing campaigns have an average conversion rate of...
What Makes a Successful Text Message?
Your Text Matters In 2022, it’s tough to choose the best method to communicate with customers. Phone calls go unanswered. Emails wind up getting buried among thousands of other promotions which wind up never getting opened. Text messages however, have a high...
4 Payment Request Templates that Won’t Make You Sound Pushy
What Makes Payment Reminders Valuable When dealing with a customer who has missed a payment, it's important to maintain a professional image. Harassing someone who has missed a payment not only shines a negative light on you and your business, but it's unlikely to get...
How to Write the Perfect Welcome Message
Why Your Welcome Message Matters When a customer hands over their phone number, you mustn't just spam them with any old text. People use their email to sign up for things every day. Often, using your phone number to sign up is optional. Phone numbers are more...
Personalizing your Business’ Text Messages
How to Personalize a Business Text Message (SMS) A personalized text message is built utilizing subscribers’ data: time, age, nationality, gender, etc. for the goal of providing them with more valuable offers and news at the proper moment. Despite SMS' effectiveness...
How SMS can Improve Your Business’ Customer Service Strategy
How can SMS Improve Customer Rapport? A increasing number of companies are turning to implementing SMS to improve their customer support strategy. Text messages are a quick and easy way to get in contact with customers, and for customers to get in touch with you. In...
Alternatives to Cold Texting
What is Cold Texting? Similar to cold calling, cold texting entails reaching out to someone with whom you have no previous relationship.If you buy a contact list or obtain a prospect's phone number online, any text messages you send them regarding business...
SMS Marketing and its Importance in 2023
Two-Way Customer Service Customer service is expected to be swift and efficient by today's buyers. If you compare SMS to other modes of customer care, such as live chat or phone calls, it is faster and less stressful. For example, you may be required to remain on the...
4 SMS Marketing Tips for Small Businesses
SMS marketing reaches customers wherever they are, making it one of the most cost-effective and direct marketing channels. Many companies claim response rates of 40% to 50% and click-through rates of 15%, as well as open rates of over 95%! These rates are what make...
SMS Solutions for the Automotive Industry
Furthermore, SMS solutions continue to be at the heart of the industry's ability to function. There is a good probability that you utilize some form of transportation to go to and from school, work, or social gatherings even if you don’t own a car. Cars have been...
SMS Marketing in the Hotel Industry
Consumers are increasingly choosing to spend their money on experiences rather than on material goods as the 'experience economy' grows in popularity. This is fantastic news for anyone in the hospitality business, as spending on experiences such as dining out,...
Cloud Contact AI Products and Services
Cloud Contact AI is an SMS service provider that implements cutting edge marketing strategies that can help your business flourish. SMS marketing is leaps and bounds more effective than email marketing. For this reason, we have been working day and night to bring the...
Why Utilize SMS Signup on your Website
Text messaging (SMS) is a part of daily life. It’s the primary way that basically everyone communicates. Why is that? Because it’s simple and convenient. Emails get buried among thousands of spam messages and inboxes pile up fast. Phone calls from unknown numbers go...
Using Email for Customer Announcements
Email is an integral part of the modern world, be it personal or business. It is the most effective, fast, and cheapest way of communication. Business communities have used the power of emails in a much better and efficient way. When people subscribe to your emails...
8 Professional Email Marketing Tips
Email Marketing 101 Email will always be an integral part of the marketing strategy for businesses of all sizes. It is an effective way to reach a wide audience with personalized and relevant messages. Although we find SMS to be a much more effective tool as far as...
SMS Marketing in the Sports Industry
SMS marketing has been a popular tactic used in the sports industry since 2011. Fans are kept informed about the latest scores, stats, and other information by text messages from these teams thanks to SMS marketing strategies. The Chicago Fire, a major league soccer...
Best Email Marketing Practices
What is Email Marketing? Email marketing is a powerful tool of the modern business world. It can be used to make buyers aware of our latest discounts and offers. Email marketing also plays a significant role in the marketing tactics that goes with the generation of...
Email Surveys: Listening to your Customers
If you want to send surveys to your customers but you don't know how to get your contacts to complete them, discover here the advantages of email marketing surveys and how to use them effectively. Today, with the possibilities offered by the digital...
7 Email Marketing Tips for Small Businesses
Email marketing is incredibly valuable to businesses of any size regardless of industry. It has a greater reach than social media, where many factors affect how often posts and ads are shown to your followers. Email marketing provides direct access to your most...
Using Email Marketing Effectively
Email is the number one way that businesses communicate with each other as well as their customers. An email campaign is a communication activity in the same way as postal mailing or any other communication action also called direct marketing. The goal of a campaign...
Understanding Postscript
Postscript is a service that allows brands and businesses inside the Shopify ecosystem to send SMS marketing services messages to their customers on a large volume. For managing SMS marketing, hundreds of growing Shopify and stores are using Postscript, which supports...
Klaviyo
Start automating and personalizing your customer and subscriber communications with Klaviyo flows. Your subscribers and customers can be nurtured through their entire lifecycle with the help of flow. You can automate messages that will help your business grow without...
