Getting Started with SMS Campaigns Guide

Introduction

Cloud Contact AI (CCAI) is a multi-channel marketing platform that enables you to reach your customers through SMS, email, and VoIP campaigns. Our aim is to streamline customer engagement by merging communication channels into one platform for easy outreach and customer management.

CCAI is a web-based application suitable for most web browsers. Your team doesn’t have to worry about massive downloads or installations; create an account and reach customers from your web browser the right way.

This article shows you how to get started on CCAI so that you can reach customers fast, far, and broad with campaigns geared for engagement.

Roadmap to customer engagement

Here’s what you’ll learn how to do:

  • Set up a free account
  • Connect an API
  • Configure a phone number
  • Upload contacts
  • Create a campaign
  • Analyze campaign reports

Create your account

1. Begin by navigating to cloudcontactai.com and click Sign Up on the top right-hand corner of the header

2. You will then be asked to fill in your email, first, and last name. After you’ve filled everything out, click Next

3. Read over CCAI’s Terms and Conditions displayed in the text box. Scroll through all of the terms to unlock the checkbox that says Agree to terms and conditions; check the box and click Register

4. Next, you’ll receive an email asking you to verify your account. Click the Confirm Now button, which will direct you to CCAI to set and confirm a password

5. After you’ve set your password, you’ll be sent to the “Personalize your experience” page where you will be required to answer a few questions. After you’ve filled them out, click Save


Note: SMS messages are shown to yield higher and faster open rates than email. Now that you’ve configured a phone number, you’re ready to start interacting with your audience at a greater scale!

Connect an API

By connecting an API, you will be able to send emails directly through your CCAI interface for cadenced communication with your SMS and voice campaigns.1. Sign up for SendGrid

2. You’ll be directed to a screen to create your sender identity. Select Create a Single Sender or Authenticate a domain instead

3. Fill in the required information and click Create
4. Once your identity has been verified, select Settings at the bottom of your menu and choose the option API Keys, then click Create API Key

5. Name your API Key, click Create & View, then copy your API key and store it somewhere in case you need to reference it later

6. In your CCAI account, click Settings at the bottom of your menu and select the option Email Config, fill in the email you would like to send from and paste your API key in, and click Save

You’re now set up and ready to start sending emails!

Note: SMS messages are shown to yield higher and faster open rates than email. Now that you’ve configured a phone number, you’re ready to start interacting with your audience at a greater scale!

Configure a phone number

If you’ve gone through the sign up process, then you’ve already created a phone number. With CCAI, you can create additional phone numbers to home in on your audience for more personalized communication.

If you have various physical locations, you might use a number native to a particular region so that users recognize the area code.1. To set up your additional phone number, select on Settings in the left-hand menu and click +Add

2. Select your Country, type in your preferred area code, select a phone number from the drop-down menu, and click +Add Phone

You’re all set and ready to leverage multiple phone numbers for customized customer support.

Pro tip: SMS messages are shown to yield higher and faster open rates than email. Now that you have configured a phone number, you’re ready to start interacting with your audience at a greater scale!

Upload contacts

Have an existing customer list? Easily upload your contacts into CCAI and ramp up your multi-channel outreach.1. Click on the Contacts tab in the left-hand menu and click Create Contact

2. Choose between single contact upload or CSV

  • For single upload:
    a. Click Add
    b. Enter information
    c. Click Save

  • For CSV upload:
    a. Download and check our CSV Template for proper contact upload
    b. Click Choose a file and select your list – ensure your list is uploaded in CSV format
    c. Click Create


Create a campaign

Creating emails is fun and easy with CCAI. Our comprehensive interface enables you to construct eye-catching content that your audience will love and engage with.

For SMS campaigns

1. Select the SMS tab in the menu and click +Create Campaign

2. Name your campaign, select a time to send, choose the number you would like send from, construct the message to your recipients, and click Next

  • Alternatively, you can use a pre-configured template by clicking on Use Template

  • CCAI supports dynamic tags to customize your message for each recipient. Select the drop-down menu titled Contact field to choose the tag you would like to input in your message

3. You will be directed to the contacts page where you can upload a new contact list, manually add contacts, or use existing contacts

4. Click Create and your message will be sent out immediately

Give yourself a quick pat on the back for sending your first campaign with CCAI!

For Email campaigns

1. Configure your SendGrid API if you haven’t already, then select the Email tab in the menu and click +Create Campaign

2. Name your campaign (This will be the subject line of your email), select a time to send, and make sure the sending email is correct

3. Use the drag-and-drop email builder to compose your email

4. Upload a new contact list, manually add contacts, or use existing contacts

5. Upload a new contact list, manually add contacts, or use existing contacts

6. Click Create and your message will be sent out

Your first email campaign is on its way and should be arriving in the recipient’s inbox momentarily!


Pro tip: Get creative with your subject lines. 35% of users open emails based on the subject line alone; not only that, but emails that include the recipient’s first name are shown to have higher clickthrough rates.

Analyze campaign reports

Navigate to the Reports tab in the menu. Here, you can click Download CSV to see to whom, when, and how the message was sent. It will also show incoming messages that were responses to the campaign.

To see the email reports, go to the Email tab on the left hand side and click on the campaign you’d like to analyze. Here, you can see who received the message as well as error reports and % of messages that were successfully sent out.

Analyze campaign reports

Our staff is highly trained and eager to provide you the needed support to start connecting with your customers. For extra help, reach out to our website chatbot or send us an email at [email protected].

Download For Free